Ruth Souroujon, Principal

With more than two decades of marketing experience, Souroujon provides businesses support at all levels.
An editor at heart, Souroujon brings to your business her in-depth knowledge of cross-functional group dynamics, including production, sales, marketing, finance, and legal. A creative thinker, she looks beyond the day-to-day to bring you an interesting angle that supports your bottom line and builds consumer engagement with your brand.
A graduate of the University of California at Berkeley and with an MBA from the Anderson School at UCLA, Souroujon has worked in several categories, including financial services, video games, and wine. She held senior-level positions in wineries for 15 years, including Jackson Family Wines, Allied Domecq, and Robert Mondavi Winery. After building her career, Souroujon's entrepreneurial spirit kicked into high gear. She started her own consultancy in 2010 to share her “tool box” of experiences, knowledge, and infectious enthusiasm with a broad variety of clients. When appropriate, Souroujon taps into the Rue 527 Collective for product-specific work to ensure clients get the ultimate solution.
Rue 527’s mission is to work with small to mid-size companies and start-ups providing the leadership, general business know-how, and proper arsenal to fill the Marketing gap. Souroujon is known for being responsive, quickly understanding the nature of a problem, thinking creatively, and having excellent written and verbal communication skills.
An editor at heart, Souroujon brings to your business her in-depth knowledge of cross-functional group dynamics, including production, sales, marketing, finance, and legal. A creative thinker, she looks beyond the day-to-day to bring you an interesting angle that supports your bottom line and builds consumer engagement with your brand.
A graduate of the University of California at Berkeley and with an MBA from the Anderson School at UCLA, Souroujon has worked in several categories, including financial services, video games, and wine. She held senior-level positions in wineries for 15 years, including Jackson Family Wines, Allied Domecq, and Robert Mondavi Winery. After building her career, Souroujon's entrepreneurial spirit kicked into high gear. She started her own consultancy in 2010 to share her “tool box” of experiences, knowledge, and infectious enthusiasm with a broad variety of clients. When appropriate, Souroujon taps into the Rue 527 Collective for product-specific work to ensure clients get the ultimate solution.
Rue 527’s mission is to work with small to mid-size companies and start-ups providing the leadership, general business know-how, and proper arsenal to fill the Marketing gap. Souroujon is known for being responsive, quickly understanding the nature of a problem, thinking creatively, and having excellent written and verbal communication skills.
“Rue 527 defines a culmination of my professional and personal experiences. For me, it represents a door that opens to infinite opportunities. The romantic, creative side is the “Rue.” The analytical, logical is “527.” Combined, I believe Rue 527 gives me the ultimate challenge of fresh thinking, working with interesting and varied people, and products that I enjoy.”
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